DomainNameSales.com, a name registration and web hosting company, created an infographic to teach brands domain name 101. The first tip is to invest in your domain name as you would secure a primary location for a storefront.
A great example of this is Diapers.com, which gets an average of 106 million unique visitors. More than half of these visitors found the site by using “diapers” as a search term. It’s the first thing that comes up on Google before a Wikipedia article about diapers. Using a company name such as MagnoliasCupcake.com may be an obvious choice, but not the right one. Shorter, more memorable names like mycupcake.com and ilovecupcakes.com can make a difference.
Here are tips to help you avoid these classic dot-com disasters — poolife.com, therapistsfinder.com or IPallover.com.
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Via: Mashable
